Turn developer events into measurable pipeline.

Your VP asks "what did the event generate?" GoAvo gives you scored leads, company reach, and exportable ROI proof.

Case Study:Firebolt
Events8
Leads601
Accounts1792
GoAvo proof engine
The problem

The Event Reporting Problem

You run great events. Leadership doesn't see the pipeline.

Budgets get defended with spreadsheets because reporting stops at attendance. Without lead proof and company reach, the story doesn't land with leadership — even when the right people were in the room.

RSVPs, not leads

"How many leads did the meetup generate?" You have RSVPs, not leads.

Decision-makers are invisible

You know the CTOs were in the room. Your CRM doesn't.

ROI feels like a guess

Event ROI is a guess. Budget gets cut.

Challenge 1

Hard to identify quality leads

After events, you struggle to tell which attendees are actually high-value prospects worth sales follow-up.

GoAvo Solution

AvoScore: Smart Lead Scoring

Every attendee scored 0-100: ICP Fit (0-45) + Seniority (0-25) + Intent (0-20) + Reliability (0-10). Tell sales 'here are the 47 A-band leads from last night' with reasons.

Challenge 2

Wrong people at your events

Open RSVPs mean anyone can register. You end up with students and job-seekers instead of your target audience.

GoAvo Solution

AvoMatch: Intelligent Attendee Curation

Auto-rank and filter attendees against your ICP at registration time. Approve the right fits, queue others. Audience composition controlled with one click — no more wrong crowds.

Challenge 3

Unpredictable event attendance

You never know if the room will be empty or overflowing. No-shows and drop-offs make planning impossible.

GoAvo Solution

AvoPredict: Capacity Forecasting

Predicts drop-off rate. Calculates how many RSVPs to approve to fill the room. No more empty rooms. No more overflow. Predictable attendance.

Challenge 4

No idea who actually shows up

You treat every RSVP equally, but some people always show and others never do. You're flying blind on reliability.

GoAvo Solution

Cross-Event Memory

Attendee reliability scores from 20K+ profile history. Who shows up consistently? Invite the reliable people first. Deprioritize chronic no-shows.

Challenge 5

Can't prove event ROI

After every event, you give vague updates like 'it went well.' No data to show impact or justify budget to leadership.

GoAvo Solution

Exportable Proof & Reports

Lead bands (Qualified, Priority, Prospect & Potential) + qualification reasons + company reach + VP-screenshot-ready PDF reports. No more 'the event went well' slides.

Built for Your Role

One Platform, Three Journeys

Select your role to see how GoAvo solves your specific challenges. One URL, one SEO page—three buyer journeys tailored to what matters most to you.

Event-Sourced Pipeline & ROI Dashboards

Turn events into pipeline with confidence. Track every attendee from registration to opportunity with automatic CRM sync that shows which events drive real revenue.

Event-Sourced Pipeline

Track every attendee from registration to opportunity with automatic attribution.

CRM Integration

Bi-directional sync with Salesforce, HubSpot flows into sales workflows.

ROI Dashboards

Export-ready reports showing cost per lead, pipeline, and revenue attribution.

KEY METRICS & CAPABILITIES

Lead scoring
Attribution tracking
Pipeline metrics
Cost analysis

One URL. One SEO Page. Three buyer journeys tailored to what matters most to you.

What You Get

GoAvo Enterprise

Turn every event into measurable pipeline — not just RSVPs.

Per-client ICP • CRM sync • ROI + cost-per-qualified-attendee • Unlimited AI-generated events

1

Create your event in minutes

AI-generated event setup (title, description, agenda, speaker placeholders).
AI RSVP microsite + Feedback Form (ready to share).
Custom ICP criteria for attendee scoring and filtering.
2

Fill seats (not just collect RSVPs)

Automated reminders: confirmation + T-7, T-3, T-1, day-of.
Unlimited manual reminders (send anytime).
AvoPredict: Know your RSVP target to hit ~80% room occupancy.
Live updates: See how many RSVPs you have, how many are approved, and predicted attendance for your Custom ICP Criteria.
3

Run the event like a pro

QR check-in. No more paper lists.
Lead Generation Dashboard updated in Real-Time before, during & after the event.
Automated analytics (attendance + show-up rates + lead scoring in real-time + VP-ready reports).
4

Make follow-up effortless

Personalized thank-you emails (post-event).
Automated post-event follow-up workflows.
Exportable lead lists with AvoScore and qualification reasons for sales outreach.
Native CRM sync coming soon (HubSpot Q2, Salesforce Q3).
5

Talk to your data + take action

AvoChat: Ask questions in natural language — no SQL.
AvoOps: Turn insights into actions (bulk ops in seconds).
AvoMatch: Filter RSVPs by ICP in one click — approve fit, queue others.
AvoSocial: Auto-generate social posts for every event stage.

Ready to transform your events?

Unlimited standard events + powerful event ops automation

FAQs

FAQs

Everything You Need to Know!

Luma captures RSVPs. GoAvo scores them. Luma doesn't tell you which attendees are pipeline-ready. GoAvo gives you lead bands with reasons before the event ends.

Still have questions? Contact our support team


Get Started

Stop defending budgets.
Start proving pipeline.

The only Event Intelligence OS that connects community events directly to revenue.